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Latest Postings
- April 24, 2008: Toby Heidel - Producing and Selling Audiobooks
- April 11, 2008: Gini Scott Graham - Making Connections: Syndication, Publication, Agents, ...
- March 21, 2008: Dave Kuzminski - How to Spot a Predator
- March 10, 2008: Victor J. Banis - Writing and publishing gay and lesbian themed books
- February 22, 2008: Debbie Herald - Writing, publishing, and selling erotica themed books
- February 8, 2008: Brad Grochowski - Selling Books Successfully Online
- January 18, 2008: Laura Waldman - Astrological Forecasting for Writers
- January 4, 2008: Victor R. Volkman - Amazon Adventures: Staring Down “Earth’s Biggest Bookstore”
- December 29, 2007: Linda Daly - Book Marketing 101
- December 14, 2007: Robert D. Reed - Writing and Publishing Nonfiction
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Archive for the Self-Publishing Category
Gini Scott Graham - Making Connections: Syndication, Publication, Agents, …
April 11, 2008 by Victor Volkman.
| On April 3rd, 2008, Irene Watson and Victor R. Volkman spoke with author, publicity guru, and connection maker Gini Scott Graham of Making Connections, Gini spoke with us on the all-important subject of doing queries for the purposes of syndication, getting an agent, selling media rights, and finding a publisher. She has published over 50 books herself and has an extensive background in personal and professional development, problem solving, decision-making, conflict resolution, and interpersonal relationship techniques for over 25 years. She has gained extensive media interest for previous books, including appearances on Good Morning America, Oprah, Montel Williams, CNN, and hundreds of radio interviews. She has been frequently quoted by the media, such as a recent short piece in Cosmopolitan seeking advice on a workplace conflict. |
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| Dr. Gini Graham Scott, is the Founder and Creative Director for Making Connections, a Web-based Internet service that connects clients by – email with publishers, agents, the film industry, the media, the game and toy industry, the music industry and others. The company helps clients write an effective query letter that will be received and read and sends out personalized queries to hard to reach contacts in these fields. The company has had over 1000 clients in the 5 years since it was founded, has been written up in the Wall Street Journal and other publications, and has success stories and kudos from over 250 clients – some who have gotten six figure deals through using the service. |  |
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Posted in Agents, Self-Publishing, Marketing, Getting Published | Print | No Comments »
Brad Grochowski - Selling Books Successfully Online
February 8, 2008 by Victor Volkman.
| On Feb. 7th, 2008 Victor R. Volkman and Irene Watson spoke with Brad Grochowski of AuthorsBookshop about what it takes to sell books online. Brad has been running his own online bookstore for several years and it provides many of the same features that Amazon does: blogs, reviews, forums, PDF previews, and complete control of the product detail pages. We talked about marketing strategies and tactics, how to use your time online effectively, quality and the market perception of independently published books, how we can emulate the success of indie music and films, and why you would choose to self-publish or work with a small press. |  |
| Brad Grochowski is a web entrepreneur and programmer, author and actor. He is the founder of AuthorsBookshop.com, an online bookstore that specializes in selling independently published books, as well as the website RandomBookMachine.com and the soon to be launched OurLittleBaltimore.com. His is also the author of the book The Secret Weakness of Dragons and Other Tales a Fairy Whispered In My Ear |  |
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Posted in Self-Publishing, Childrens Books, Marketing | Print | No Comments »
Linda Daly - Book Marketing 101
December 29, 2007 by Victor Volkman.
| Victor R. Volkman presents a special edition of Authors Access recorded live at the Motown Writers Conference on November 9th, 2007 at the Southern Fires restaraunt in Detroit, Michigan. Our guest is author and publisher Linda Daly, who is also the owner of Light Sword Publishing. Linda brings her hard-won knowledge of book marketing to the table including: developing a visual image, creating flash movies, focusing on your message, and developing concise marketing materials. |  |
Light Sword, is a full-service, time-honored, conventional publishing company, dedicated to providing the reader with both fiction and non fiction books from established authors, as well as talented newcomers. The range of genres that we offer, include, but are not limited to:
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Posted in Self-Publishing, Marketing, Guests | Print | No Comments »
Carolyn Howard-Johnson - Frugal Book Promotion
November 17, 2007 by Victor Volkman.
| On November 15th, 2007 Irene Watson and Victor R. Volkman spoke with award-winning author Carolyn Howard-Johnson, creative force behind the HowToDoItFrugally Series of Books for writers. She has just released second book in the series, The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. Carolyn shared her best tips and strategies for low-cost/zero-cost marketing campaigns and also talked about what NOT to do to market your books. She also talks about the value of editing and how it directly controls how your proposals, books, and marketing are peceived in the marketplace. |  |
| Carolyn Howard-Johnson’s first novel, This Is the Place, won eight awards. Her book of creative nonfiction, Harkening: A Collection of Stories Remembered, won three. An instructor for UCLA Extension’s world-renown Writers’ Program, her book The Frugal Book Promoter: How to Do What Your Publisher Won’t was named USA Book News’ “Best Professional Book 2004,” and was given the Irwin Award. Her second book in the How To Do It Frugally series is The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success. Her chapbook of poetry Tracings, was named to the Compulsive Reader’s Ten Best Reads list and was given the Military Writers’ Society of America’s Silver Award of Excellence. She is the recipient of the California Legislature’s Woman of the Year in Arts and Entertainment Award, and her community’s Character and Ethics Committee awarded her work promoting tolerance with her writing. She was also named to Pasadena Weekly’s list of 14 “San Gabriel Valley women who make life happen.” |  |
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Posted in Self-Publishing, Marketing, Guests | Print | No Comments »
Patrick Snow - Book Covers That Sell Books
October 12, 2007 by Victor Volkman.
| On October 12th, 2007 Victor R. Volkman and Irene Watson spoke with Patrick Snow, bestselling author and book coach. Patrick is author of Creating Your Own Destiny: How to Get Exactly What You Want Out of Life which has sold over 125,000 copies since its first printing in July of 2001. He spoke with us about the crucial elements of cover design and what turns consumers on (or off) when looking at your book. We also talked about realistic amounts to spend on cover design and your role in promoting the book after its printed. Patrick also touched on effective generation of the title and subtitle and how important they are to your platform. He generously shared many real-life examples of books that he has helped shepherd into production. | 
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| For more than 20 years, he has studied the field of personal growth and development. Patrick’s “DESTINY” message has been recognized in major newspapers such as The New York Times, Denver Post, and the Chicago Sun Times. His book and photo were also featured on the cover story in the December 5, 2002, issue of USA Today. His message has also been featured on hundreds of radio stations throughout North America and Europe. Patrick has also been a TV guest on Seattle’s popular Northwest Afternoon.
Patrick has been in business-to-business and high-tech corporate sales for more than 15 years. During this time, he has been tracking layoffs and worker discontent. As a Business-Ownership Advocate, Patrick’s mission is to help others overcome their fears by turning their career distress into personal success, through business ownership. Originally from Michigan, Patrick graduated from the University of Montana in 1991, and now lives in Seattle with his wife and children. |
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Posted in Self-Publishing, Marketing, Book Development, Guests | Print | No Comments »
Jacqueline Church Simonds - To Self-Publish or Not to Self-Publish
October 5, 2007 by Victor Volkman.
| On October 4th, 2007 Victor Volkman and Irene Watson spoke with author and publisher Jacqueline Church Simonds. She is the co-owner of Beagle Bay, Inc., publishers of women’s adventure fiction, travel guides and self-help books. Jacqueline helped us navigate the dangerous waters of self-publishing including such tough topics as:
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| Jacqueline’s company also offers small press distribution and book packaging services through their imprint of Creative Minds. She is the author of Captain Mary, Buccaneer, a pirate novel for adults, which was her first novel and the genesis of her company. She is also the creator of the New Self-Publisher’s FAQ and Jacqueline is one of the co-moderators of the SPAN Self-Publishing Discussion List otherwise known as Self-Publishing@Yahoo Groups.com |  |
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Posted in Self-Publishing, Book Development, Guests | Print | No Comments »
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